Description
Easiest way to provide discounts to your customers. Manage all role based discounts from one place. EASY to use and super FAST WooCommerce product role based pricing solution to add different prices for different roles. Great for accessories, restaurant or any WooCommerce shops, great for increase conversions.
Role Based Pricing is a truly lightweight and simple yet powerful plugin without any unnecessary features, no huss fuss or no low page speed score!
FEATURES
- New! Discount process update
- Set custom discount rules for any user role and visitors
- Hide price or show custom message
- Automatic hide add to cart button or remove product
- Add new user role
- Global and product specific settings available
- Discounts by multiple categories
- Discount by product type
- Simple, variable and grouped products support
- Block themes support
- Custom themes like Avada, Astra, Bricks, Divi supported
- Translation ready – you can translate the plugin using Loco Translate, TranslatePress plugins
SEE THE DEMO
PRO
- Purchase limit – set minimum and maximum quantity limit
- Discount tiers – discount range based on quantity and product total
- Schedule based discount – set discount for a specific time
- Delete custom user roles
- Additional settings to control cart
- Flash sale notice based on schedule
- Improved discount tiers view
- Cart quantity limit warning notice
- Dynamically remove items from the cart if price is hidden – Get PRO
Screenshots
Discount option for products 
Discount text on shop page 
Custom price text and removed add to cart buttons on shop page 
Global and product role settings 
Quantity limit error notice with disabled checkout button (Pro) 
Discount tiers and flas sale notice (Pro) 
Delete custom user role (Pro)
Installation
- Upload the plugin folder “product-role-rules” to the
/wp-content/plugins/directory, or install the plugin through the WordPress plugins screen directly. - Activate the plugin through the ‘Plugins’ screen in WordPress
- Go to options page in the left menu bar of the dashboard Role Pricing
FAQ
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How can I set the price for different roles?
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Go to options page in the left menu bar of the dashboard Role Pricing and set your prices for each user roles.
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Will it work on any theme or page builder?
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Yes, it will work fine on any standard theme or page builder like Gutenberg, Elementor, DIVI, WPBakery Composer etc.
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Where can I get support?
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Please contact here.
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Do you support customizations?
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Yes, just send your request here.
Reviews
Contributors & Developers
“Role Based Pricing for WooCommerce – Smart Solutions for Dynamic Pricing” is open source software. The following people have contributed to this plugin.
Contributors
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
5.0.1 2026-04-01
Product Role Rules
- Fix – Update button not working when editing product issue.
- Fix – Add to cart button not removed when price is hidden issue.
4.0.1 2026-04-01
Product Role Rules Premium
- Update – Flash sale notice redesign.
- Fix – Missing domain name for translating strings.
5.0.0 2026-03-18
Product Role Rules
- Update – Cart price handler class.
- Update – Removed settings cache.
- Update – New price class added.
- Update – Price functions on both product and cart handler.
- Fix – Discounted variable price not working correctly.
4.0.0 2026-03-18
Product Role Rules Premium
- Update – Only product specific settings applying to those products only
- Update – New loading spinner added to process cart actions
- Fix – Cart item remove event not triggering issue
- Update – AJAX quantity limit notice added
- Update – New quantity limit class added
- Update – New sale notice class added
- Fix – Discount tiers apply to all products
- Update – Reduced discount tier table and list width
- Update – Removed discount tier bullet SVG icon
- Update – Only showing minimum value of a discount tier